Privacy Policy

Privacy Policy Overview for LaundryApps (UK) Ltd.

At LaundryApps (UK) Ltd. ("we," "our," "us," or "LaundryApps"), the privacy and security of our users' data is a paramount concern. This policy outlines how we manage, use, and protect the personal information you provide when you interact with our website (laundryapps.co.uk, including its UK-specific and other international versions) and our mobile applications, collectively termed as the "Sites". By acting as the "data controller," we take responsibility for the information you entrust to us.

Contact Information:

Should you have any inquiries or concerns regarding our Privacy Policy or data handling practices, please reach out to us via:

General Queries: info@laundryapps.co.uk
Data Protection Inquiries: dp@laundryapps.co.uk

Information Collection Practices:

We gather personal information through your engagement with our services and your usage of our Sites. This includes, but is not limited to:

Account creation and modification
Order placement and processing
Direct communication with us via email, phone, post, or chat
Site navigation and application usage before and after account creation
Information is also sourced from third-party entities such as advertising platforms and fraud detection services.

How Your Information Is Used:

Your information is processed based on lawful grounds including service provision, consent, legitimate business interests, or compliance with legal obligations. Key purposes include:

Providing access to our Sites
Delivering requested services
Processing payments and managing orders
Enhancing customer service and resolving issues
Personalizing our service to improve user experience
Conducting fraud prevention checks
We may engage in profiling based on your activity on our Sites to personalize marketing communications and service offers. We are committed to conducting a balancing test to ensure your rights are not overridden by our legitimate interests.

Cookies, Marketing, and Automated Decisions:

We use cookies to improve site functionality and user experience. You have control over your cookies preferences via your browser settings. For detailed information, visit our Cookie Policy.

Direct marketing efforts are undertaken based on your consent or our legitimate interests, in accordance with legal requirements. You can manage your preferences through our website or app settings.

Our fraud detection process involves automated decisions. Should you be adversely affected by such a decision, you have the right to seek an explanation and challenge the outcome.

Data Retention and Sharing:

We retain your information only as long as necessary for the purposes stated in this policy or as required by law. Your data may be shared within the LaundryApps group or with third parties for service facilitation. International data transfers adhere to strict safeguards ensuring equivalent protection.

Security and Your Rights:

We implement stringent security measures to protect your data. However, no system is infallible; thus, we cannot guarantee absolute security. You possess rights regarding data access, correction, deletion, and more, which can be exercised by contacting our Data Protection Officer.

Policy Updates and Complaints:

This policy may be updated to reflect changes in our practices or regulatory adjustments. Complaints regarding our data practices can be directed to the UK's Information Commissioner's Office (ICO).

This Privacy Policy, effective as of 01/04/2024, underscores LaundryApps UK Ltd.'s commitment to safeguarding your privacy.

LaundryApps UK Ltd., 280 Barking Road, London, E6 3BA, UK